Expert Big Data Analytics Consulting

What is Big Data?

Big data is data that is so large and complex that traditional data management processes are not able to properly manage it. A good way to describe big data is by using the three V’s of big data: volume, velocity, and variety.

Volume refers to the amount of data being collected by a company. The volume of big data typically exceeds terabytes and petabytes in size.

Velocity refers to the speed of the data coming into a company’s data systems. With today’s technologies from IoT to mobile devices to sensors, data can be collected from a variety of sources at incredibly fast speeds. As a result, big data is often available in real-time.

Variety refers to the types of data that a company is collecting. Technological advancements have exponentially grown the ways in which data can be collected, expanding the types of data and their volume. A company may have a wide variety of big data that includes video data, image data, text data, and more.